Superdraft Technologies Inc. (“Superdraft”, “we”, “us”, or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect personal data when you use our services, websites, and applications (collectively, the “Services”).
1. Scope
This Privacy Policy applies to personal data processed by Superdraft in connection with the Services. It does not cover third-party services that integrate with Superdraft; those services are governed by their own privacy policies.
2. Data We Collect
2.1 Information You Provide
- Account information: name, email address, billing details, company information.
- Content and Customer Data you upload, such as campaign content, segmentation files, and annotations.
- Support communications and feedback submitted to our team.
2.2 Information We Collect Automatically
- Usage data: feature interaction, campaign performance metrics, timestamps.
- Device and log data: IP address, browser type, operating system, pages viewed, referring URLs.
- Cookies and similar technologies: see our Cookie Policy for details.
2.3 Information from Third Parties
We may receive information from marketing partners, public databases, and integration providers to enable or enhance the Services.
3. How We Use Data
- Provide, operate, and secure the Services.
- Personalize user experience and configure AI models based on your settings.
- Process transactions, send invoices, and manage customer accounts.
- Monitor performance, troubleshoot issues, and analyze usage trends.
- Develop new features, conduct research, and improve model accuracy.
- Communicate updates, respond to inquiries, and provide support.
- Comply with legal obligations, enforce agreements, and prevent abuse.
4. Legal Bases for Processing
We process personal data based on one or more of the following legal grounds:
- Performance of a contract with you or your organization.
- Legitimate interests in operating and improving the Services.
- Your consent where required, such as for marketing communications.
- Compliance with legal obligations.
5. Sharing of Data
We share personal data only as described below:
- Service providers who assist with hosting, analytics, customer support, billing, and communications.
- Integration partners when you connect your Superdraft account to their services.
- Professional advisors (lawyers, accountants) to fulfill legal obligations.
- Authorities where required by law or to protect rights, property, or safety.
- Business transfers, such as mergers, acquisitions, or asset sales, with assurances appropriate to this Privacy Policy.
6. International Data Transfers
Superdraft operates globally. When transferring personal data out of the originating jurisdiction we rely on lawful transfer mechanisms such as Standard Contractual Clauses or other safeguards recognized by applicable law.
7. Security
We implement administrative, technical, and physical measures designed to protect personal data against unauthorized access, loss, or alteration. Security practices include encryption in transit, network segmentation, access controls, and regular audits. No system is completely secure; please notify us of any suspected security incidents.
8. Data Retention
We retain personal data for as long as necessary to provide the Services, fulfill legitimate business needs, comply with legal obligations, resolve disputes, and enforce agreements. When no longer needed, data is deleted or anonymized.
9. Your Rights
Depending on your location, you may have rights regarding your personal data, including to:
- Access, correct, or delete personal data we hold about you.
- Object to or restrict certain processing activities.
- Receive a portable copy of personal data.
- Withdraw consent where processing is based on consent.
- Lodge a complaint with a supervisory authority.
To exercise rights, contact privacy@superdraft.ai. We may require verification before responding.
10. Children’s Privacy
The Services are not directed to children under 16. We do not knowingly collect personal data from children. If we discover we have collected such data, we will take steps to delete it.
11. Marketing Communications
We may send you marketing communications about Superdraft products. You can opt out at any time via the unsubscribe link in the message or by contacting us. We may still send transactional or service-related communications.
12. Cookies and Tracking
We use cookies, pixels, and similar technologies to operate the Services, remember preferences, measure analytics, and deliver relevant content. See our Cookie Policy for details on types of cookies and how to manage preferences.
13. Data Protection Addendum
For customers subject to GDPR or similar regulations we offer a Data Protection Addendum (“DPA”). Contact us to request or execute the DPA.
14. Changes to this Privacy Policy
We may update this Privacy Policy periodically. We will post the updated version with a new effective date and notify you of material changes. Continued use of the Services after an update constitutes acceptance.
15. Contact Us
If you have questions or requests, email privacy@superdraft.ai or write to Superdraft Technologies Inc., Toronto, Ontario.